#SaveStargate Takes Times Square: Billboards Go Live as Fans Rally in New York Today

The #SaveStargate campaign reaches its biggest public stage yet today, June 27, as fans gather in New York's Times Square alongside newly placed campaign billboards. It is the movement's first East Coast action, following the June 16 banner plane flown over Amazon MGM's Culver City studios in California. Organizers have invited anyone in the area to join the in-person rally, and say the event is being livestreamed for supporters who cannot attend.
The effort is led by fan organizer James Kerfoot, whose independent GoFundMe has bankrolled both the California flyover and the New York billboards. "Our first stop was California to fly a banner over the Culver City Studios," Kerfoot said in a statement to CBR. "There is a global fanbase that is still going strong nearly thirty years after Stargate SG1 first premiered. We knew we couldn't limit our efforts to California, so this week we rally in NYC to have our voices heard." He added that "Times Square is just the next stop, not the last one," with further actions planned through the summer, including a presence at San Diego Comic-Con.
The campaign began after Amazon MGM Studios shelved Martin Gero's new Stargate series, which had been greenlit in November 2025 and had completed a roughly 20-week writers' room before the project was halted on June 2, 2026. Reporting indicated executives were concerned the show would appeal mainly to existing fans — a rationale supporters reject. Since then, fan petitioning has surged: outlets including CBR and The A.V. Club report the wider petition drive has passed 100,000 signatures, while the campaign hub at savestargate.com points fans to its endorsed "Save Stargate with Martin Gero" petition, which lists tens of thousands of verified signatures and continues to climb.
As of this writing, Amazon has not publicly commented on the cancellation or the campaign. The studio's silence has only sharpened the fan effort, which has expanded from social-media hashtag pushes into real-world demonstrations on both coasts.